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03:45

South Korean singer Kyuhyun on his love for fans and why he could not be a K-pop rookie today

South Korean singer Kyuhyun on his love for fans and why he could not be a K-pop rookie today

Super Junior’s Kyuhyun on his love for his fans and why he couldn’t be a K-pop rookie today

  • Kyuhyun, of K-pop idol group Super Junior, reveals to the Post why he could not make it as a rookie in today’s world and why his loyal fans still surprise him
  • He talks about finally being able to enjoy exploring Hong Kong without fans following him, being able to eat wonton noodles and walk around the city

Eighteen years ago, when it was announced that the now 36-year-old Kyuhyun was to join K-pop group Super Junior, the group’s fans were in uproar.

Among what is known as the second generation of K-pop groups – those that debuted in the early 2000s – Super Junior are one of the most successful. Other groups of that era include TVXQ and BigBang.

When Kyuhyun joined in May 2006, the 12-member group were relative newcomers who had debuted around six months earlier. In that short space of time, their fans had fully committed to the idea that the group’s composition was perfect as it was.

In the end, SuJu fans accepted grudgingly Kyuhyun’s addition – after they were promised there would be no more changes to the group. This was a significant compromise, as Super Junior had been created as a group with a flexible, rotating line-up.

Fans of Kyuhyun said they cherish the comfort and companionship that only time can create. Photo: courtesy of Antenna
Fans have always played an integral role in K-pop – they are loyal, committed consumers who form deep emotional attachments to the products they are being sold.

The initial reaction to Kyuhyun could not be more different to that of Super Junior fans today, and the singer – speaking in early April in Hong Kong, one of the stops on his solo Asia concert tour – expressed his gratitude to his oldest fans, whose unwavering loyalty continues to surprise him.

“The driving force behind my long-lasting career is my fans. To be honest, we can’t do anything without our fans any more. I can’t perform nor go somewhere just because I want to, if there is no one around [to watch],” Kyuhyun said.

“Our fans might as well move on and start liking new, younger people, but they seem to continue to like our team and me. So I think to myself, ‘Wow, their loyalty is really great’.”

The reach of K-pop today is incomparably bigger than when Super Junior debuted in 2005, and competition has become much more fierce as a result. More than 30 idol groups debuted in South Korea in 2023 – there were eight in 2005.
Kyuhyun performing at the AsiaWorld-Expo in Hong Kong. Photo: Sophie Li
The initial reaction to Kyuhyun could not have been more different than that of Super Junior fans today. Photo: Antenna

“I don’t think it would have been easy for me if I had debuted in this era. There are so many good-looking rookies these days who are all so talented in singing,” Kyuhyun said.

Still, not everyone is successful, and acts are as likely to be a bust as they are to boom. In one week in April this year, for example, four groups announced they would be disbanding. So the fact Kyuhyun and his SuJu colleagues are still active, 18 years after their debut, is a blessing for them – and much of that has to do with their fans.

SuJu fans – known as ELF or Ever Lasting Friends – say having such long-term rapport with a group is as valuable for them as it is for the group. At his Hong Kong concert, fans of Kyuhyun said they cherish the comfort and companionship that only time can create.

Kyuhyun has expressed his gratitude to his fans. Photo: Antenna
Kyuhyun performs at the Seoul Park Music Festival 2023. Photo: Getty Images

“[I’ve been a fan of Kyuhyun] since his debut. So [I’ve been] an ELF for 19 years, and I’ve loved Kyuhyun since his debut,” said Stephanie, a 36-year-old Peruvian student in Macau. “It’s my safe place, actually. Idols, for me, are something I have loved since I was younger, since I was 18. Now I’m 36 and I still feel like that’s a safe place.”

Fans say it is not just about the relationship they have with Kyuhyun – it is about the community that has been fostered among themselves.

“I’ve liked Kyuhyun for more than 10 years … [Throughout the 10 years] I could get to know a lot of other fans. I’ve also participated in support events held by other fans before,” said Tam, a Hongkonger.

Fans of Kyuhyun said they cherish the comfort and companionship only time can create. Photo: Antenna
Kyuhyun fans queue outside his concert venue in Hong Kong. Photo: Lllewellyn Cheung

There are other benefits to being an idol who has been around for a while and whose fans are less likely to follow his every footstep. Kyuhyun said he appreciates the freedom and space he has now to finally enjoy Hong Kong.

“In the past, the fans were always in front of the hotel, so I couldn’t go anywhere, but now they’re telling me to enjoy [whichever place I’m visiting],” he said.

“This time in Hong Kong, I was able to go outside, eat wonton noodles and walk around. It’s the first time I’ve ever been able to do that here. It’s really fun to be able to see that such places exist in a city that I have visited many times in the past 20 years. So I’m really grateful for my fans’ maturity.”
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